ZEE being the pioneer and the largest private satellite channel network in India, is synonymous with Indian entertainment industry. ZEE is successfully running 33 channels and reaching over 500 million viewers across 127 countries. Along with many national channels Zee also spread its wings in to several regional languages to touch each viewer in their very own language.
No. 34 channel from Zee’s bouquet, Zee 24 Gantalu - an exclusive 24 hours Telugu News channel will be available to public from Mar 27, 2009. Zee 24 Gantalu is the new feather in the Zee’s crown aimed primarily delivering quality news, in quality format, within the shortest possible time for Telugu viewers. Along with news it also aims at delivering Business, Sports and Infotainment capsules.
As the base line suggests ‘Nijam nippu lantidi’ (means ‘Truth is like Burning Charcoal’) and hence to be handled with high care. Zee 24 Gantalu is a serious news channel, designed be taken seriously by all its stakeholders. At Zee 24 Gantalu news is free from distortion, and will be handled sensitively in a journalistically matured way, without compromising the basic protocol of journalism. Content will be kept away from aspects that form sensation.
Zee 24 Gantalu is the second channel for Telugu audience from Zee News Limited, after the first one Zee Telugu is the clear No.2 GEC Channel in Telugu genre.